Formula Drift is a Sports Organizations Instagram account with 1.9M followers from Global.
With a total economic value of $15.9K, a Value Per Fan of $8.45 and an average value per post of $2.0K, Formula Drift ranks #5420 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,989
Total Value
$15,912
Value Per 1K Fans
$8
Performance
Posts
8
Followers
1.9M
Impressions
635.7K
Engagement
35.2K
Eng. Rate
5.54%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #3490 | Solihull Moors | $15.9K |
| #3491 | Palermo FC Women | $15.9K |
| #3492 |  Kerstin Casparij | $15.9K |
| #3493 | Formula Drift | $15.9K |
| #3494 | Shimizu S-Pulse | $15.9K |
| #3495 | Illia Zabarnyi | $15.9K |
| #3496 | Felix Auger-Aliassime | $15.9K |
Per 1K Fans
| #5417 | Carlos Vargas | $8.50 |
| #5418 | Kashi Rudras | $8.49 |
| #5419 | Tamil Thalaivas | $8.45 |
| #5420 | Formula Drift | $8.45 |
| #5421 | Kayle Browning | $8.45 |
| #5422 | Yuvraj Singh | $8.43 |
| #5423 | Amed Rosario | $8.43 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.