Total Value (Last 30 days)
$1.7M
Value Per 1K Fans
$1.27K
Performance (Last 30 days)
Followers
1.4M
Posts
336
Impressions
73.5M
Engagement
2.8M
Eng. Rate
3.81%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #229 | ESPN MMA | $1.7M |
| #230 | Olympique Lyonnais | $1.7M |
| #231 | Professional Bull Riders | $1.7M |
| #232 | Formula E | $1.7M |
| #233 | Post Malone | $1.7M |
| #234 | Cruzeiro Esporte Clube | $1.7M |
| #235 | ESPN UK | $1.7M |
Per 1K Fans
| #546 | SV Elversberg | $1.27K |
| #547 | TBV Lemgo Lippe | $1.27K |
| #548 |  Horse Racing Ireland | $1.27K |
| #549 | Formula E | $1.27K |
| #550 | UCI BMX Racing | $1.26K |
| #551 | Wellington Phoenix FC | $1.26K |
| #552 | Torquay United | $1.26K |
🌍 Global Rankings (435 accounts)
View Ranking →Overall
| #32 | CricketGully | $1.9M |
| #33 | World Rugby Sevens | $1.9M |
| #34 | ESPN MMA | $1.7M |
| #35 | Formula E | $1.7M |
| #36 | Amazon Prime Video UK | $1.7M |
| #37 | WTA | $1.7M |
| #38 | ESPN Deportes | $1.6M |
Per 1K Fans
| #66 | International Gymnastics Federation (FIG) | $1.35K |
| #67 | ICC Cricket World Cup | $1.34K |
| #68 | Sport360 Cricket | $1.31K |
| #69 | Formula E | $1.27K |
| #70 | UCI BMX Racing | $1.26K |
| #71 |  AS Nancy Lorraine | $1.23K |
| #72 | PSIM Yogyakarta | $1.20K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #46 | Premiership Rugby | $1.8M |
| #47 | Super League Europe | $1.8M |
| #48 | Professional Bull Riders | $1.7M |
| #49 | Formula E | $1.7M |
| #50 | WTA | $1.7M |
| #51 | Team Italy | $1.7M |
| #52 | NBA Latam | $1.6M |
Per 1K Fans
| #105 | SM-Liiga | $1.31K |
| #106 | Rugby Pro D2 | $1.29K |
| #107 | Horse Racing Ireland | $1.27K |
| #108 | Formula E | $1.27K |
| #109 | UCI BMX Racing | $1.26K |
| #110 | Greece Men's Basketball Team | $1.21K |
| #111 | Tipsport Extraliga | $1.19K |
🌍 Sports Organizations in Global (187 accounts)
View Ranking →Overall
| #21 | ISU Speed Skating | $2.1M |
| #22 | FIBA Basketball World Cup | $2.0M |
| #23 | World Rugby Sevens | $1.9M |
| #24 | Formula E | $1.7M |
| #25 | WTA | $1.7M |
| #26 | NBA Latam | $1.6M |
| #27 | World Curling Federation | $1.5M |
Per 1K Fans
| #35 |  Asian Cricket Council | $1.35K |
| #36 | International Gymnastics Federation (FIG) | $1.35K |
| #37 | ICC Cricket World Cup | $1.34K |
| #38 | Formula E | $1.27K |
| #39 | UCI BMX Racing | $1.26K |
| #40 | International Hockey Federation (FIH) | $1.17K |
| #41 | Legends Tour | $1.14K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.