Ferrari is a Sports Teams Instagram account with 20.5M followers from Italy.
With a total economic value of $12.3M, a Value Per Fan of $598.51 and an average value per post of $36.9K, Ferrari ranks #1376 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$36,915
Total Value
$12,255,758
Value Per 1K Fans
$599
Performance
Posts
332
Followers
20.5M
Impressions
680.3M
Engagement
52.3M
Eng. Rate
7.69%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #32 | Royal Challengers Bengaluru | $13.0M |
| #33 | CNN | $12.8M |
| #34 | Mumbai Indians | $12.8M |
| #35 | Ferrari | $12.3M |
| #36 | La Liga | $11.7M |
| #37 | Moto GP | $11.6M |
| #38 | MLB On Fox | $11.5M |
Per 1K Fans
| #1373 | Arizona Diamondbacks | $600.49 |
| #1374 | Esporte Clube Bahia | $600.39 |
| #1375 | Yosh Nijman | $600.35 |
| #1376 | Ferrari | $598.51 |
| #1377 | Milwaukee Brewers | $598.37 |
| #1378 | TVB Stuttgart | $596.86 |
| #1379 | Real Club Deportivo de La Coruña Femenino | $596.58 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.