FC St. Pauli is a Sports Teams Instagram account with 482.5K followers from Germany.
With a total economic value of $472.4K, a Value Per Fan of $979.06 and an average value per post of $4.9K, FC St. Pauli ranks #850 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$4,870
Total Value
$472,365
Value Per 1K Fans
$979
Performance
Posts
97
Followers
482.5K
Impressions
15.1M
Engagement
721.6K
Eng. Rate
4.79%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #702 | North Carolina Tar Heels Men's Basketball | $474.3K |
| #703 | LSU Tigers Women's Basketball | $472.7K |
| #704 | Crystal Palace Football Club | $472.6K |
| #705 | FC St. Pauli | $472.4K |
| #706 | Eredivisie | $471.4K |
| #707 | Selena Gomez | $471.4K |
| #708 | German Handball Federation | $469.8K |
Per 1K Fans
| #847 | ERA Nymburk | $987.47 |
| #848 | Electronic Sports League (ESL) | $987.44 |
| #849 |  Linköping HC | $985.48 |
| #850 | FC St. Pauli | $979.06 |
| #851 | Persijap Jepara | $978.75 |
| #852 | New York City FC | $978.35 |
| #853 | MLS | $978.32 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.