Total Value (Last 30 days)
$424.7K
Value Per 1K Fans
$1.51K
Performance (Last 30 days)
Followers
280.7K
Posts
88
Impressions
10.5M
Engagement
475.2K
Eng. Rate
4.52%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #681 | Legacy Motor Club | $427.0K |
| #682 | EHF Champions League | $426.2K |
| #683 | DR Sports | $425.6K |
| #684 |  Essendon Football Club | $424.7K |
| #685 | Duke Blue Devils Men's Basketball | $424.1K |
| #686 | Anthony Edwards | $424.0K |
| #687 | Watford | $422.7K |
Per 1K Fans
| #420 | Rostock Seawolves | $1.52K |
| #421 | IFK Kristianstad | $1.52K |
| #422 | Rangers | $1.51K |
| #423 | Essendon Football Club | $1.51K |
| #424 | Tennis TV | $1.51K |
| #425 | HC Sparta Praha | $1.51K |
| #426 | Wehen Wiesbaden | $1.51K |
🇦🇺 Australia Rankings (137 accounts)
View Ranking →Overall
| #13 | Fremantle Football Club | $457.9K |
| #14 | Australia Women's Cricket Team | $453.1K |
| #15 | South Sydney Rabbitohs | $442.1K |
| #16 | Essendon Football Club | $424.7K |
| #17 | Carlton Football Club | $418.4K |
| #18 | Melbourne Victory FC | $317.9K |
| #19 | Australia Football Team | $294.0K |
Per 1K Fans
| #15 | NBA Australia | $1.59K |
| #16 | Western Sydney Wanderers FC Women | $1.56K |
| #17 | Canterbury-Bankstown Bulldogs | $1.53K |
| #18 | Essendon Football Club | $1.51K |
| #19 | Australia Women's Cricket Team | $1.39K |
| #20 | Carlton Football Club | $1.34K |
| #21 | Western Force | $1.29K |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #276 | LCR Honda | $429.8K |
| #277 | Boston Red Sox | $427.6K |
| #278 | Legacy Motor Club | $427.0K |
| #279 | Essendon Football Club | $424.7K |
| #280 | Duke Blue Devils Men's Basketball | $424.1K |
| #281 | Watford | $422.7K |
| #282 |  Atlanta Falcons | $421.8K |
Per 1K Fans
| #242 | Rostock Seawolves | $1.52K |
| #243 | IFK Kristianstad | $1.52K |
| #244 | Rangers | $1.51K |
| #245 | Essendon Football Club | $1.51K |
| #246 | HC Sparta Praha | $1.51K |
| #247 | Wehen Wiesbaden | $1.51K |
| #248 | Leeds Rhinos | $1.50K |
🇦🇺 Sports Teams in Australia (71 accounts)
View Ranking →Overall
| #7 | Fremantle Football Club | $457.9K |
| #8 | Australia Women's Cricket Team | $453.1K |
| #9 | South Sydney Rabbitohs | $442.1K |
| #10 | Essendon Football Club | $424.7K |
| #11 | Carlton Football Club | $418.4K |
| #12 | Melbourne Victory FC | $317.9K |
| #13 | Australia Football Team | $294.0K |
Per 1K Fans
| #8 | Newcastle Jets FC | $1.79K |
| #9 | Western Sydney Wanderers FC Women | $1.56K |
| #10 | Canterbury-Bankstown Bulldogs | $1.53K |
| #11 | Essendon Football Club | $1.51K |
| #12 | Australia Women's Cricket Team | $1.39K |
| #13 | Carlton Football Club | $1.34K |
| #14 | Western Force | $1.29K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.