Essendon Football Club is a Sports Teams Instagram account with 282.5K followers from Australia.
With a total economic value of $445.7K, a Value Per Fan of $1.58K and an average value per post of $4.7K, Essendon Football Club ranks #466 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$4,691
Total Value
$445,664
Value Per 1K Fans
$1,577
Performance
Posts
95
Followers
282.5K
Impressions
9.1M
Engagement
438.5K
Eng. Rate
4.82%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #738 | Golf Channel | $446.9K |
| #739 | Parramatta Eels | $446.6K |
| #740 | Mithila Palkar | $445.9K |
| #741 |  Essendon Football Club | $445.7K |
| #742 |  Kate Hudson | $445.3K |
| #743 | Tottenham Hotspur Women | $444.6K |
| #744 | US Women's Soccer Team | $443.3K |
Per 1K Fans
| #463 | AGF Kvindefodbold | $1.58K |
| #464 | ACT Brumbies | $1.58K |
| #465 | Zlin | $1.58K |
| #466 | Essendon Football Club | $1.58K |
| #467 | Cholet Basket | $1.58K |
| #468 | Richard Childress Racing | $1.57K |
| #469 | Harlequins Women | $1.57K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.