Total Value (Last 30 days)
$3.7M
Value Per 1K Fans
$1.20K
Performance (Last 30 days)
Followers
3.1M
Posts
211
Impressions
157.3M
Engagement
7.6M
Eng. Rate
4.80%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #114 | One Championship | $3.8M |
| #115 | Palmeiras | $3.8M |
| #116 | Neymar | $3.7M |
| #117 | England Cricket | $3.7M |
| #118 | The Bharat Army | $3.7M |
| #119 | Czech Olympic Team | $3.6M |
| #120 |  Jio Hotstar | $3.6M |
Per 1K Fans
| #577 | Brentford FC | $1.21K |
| #578 | Mjällby AIF | $1.21K |
| #579 | Paris FC Feminines | $1.20K |
| #580 | England Cricket | $1.20K |
| #581 | KalPa Hockey | $1.20K |
| #582 | IDEMITSU Honda Team Asia | $1.20K |
| #583 | St. George Illawarra Dragons | $1.20K |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #11 | LADBible | $4.7M |
| #12 | Sky Sports | $4.5M |
| #13 | BBC | $4.3M |
| #14 | England Cricket | $3.7M |
| #15 | English Football League (EFL) | $3.5M |
| #16 | BBC Sport | $3.4M |
| #17 | Team GB | $3.0M |
Per 1K Fans
| #92 | Bolton Wanderers | $1.22K |
| #93 | Blackburn Rovers FC | $1.22K |
| #94 | Brentford FC | $1.21K |
| #95 | England Cricket | $1.20K |
| #96 | World Horse Racing | $1.18K |
| #97 | Bristol City FC | $1.18K |
| #98 | Wigan Warriors | $1.17K |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #33 | Atlético Madrid | $3.8M |
| #34 | F.C. Internazionale Milano | $3.8M |
| #35 | Palmeiras | $3.8M |
| #36 | England Cricket | $3.7M |
| #37 | Persib Bandung | $3.3M |
| #38 |  Los Angeles Rams | $3.3M |
| #39 | São Paulo FC | $3.1M |
Per 1K Fans
| #358 | Brentford FC | $1.21K |
| #359 | Mjällby AIF | $1.21K |
| #360 | Paris FC Feminines | $1.20K |
| #361 | England Cricket | $1.20K |
| #362 | KalPa Hockey | $1.20K |
| #363 | IDEMITSU Honda Team Asia | $1.20K |
| #364 | St. George Illawarra Dragons | $1.20K |
🇬🇧 Sports Teams in United Kingdom (317 accounts)
View Ranking →Overall
| #3 | Liverpool Football Club | $8.0M |
| #4 | Arsenal Football Club | $6.3M |
| #5 | Chelsea Football Club | $6.2M |
| #6 | England Cricket | $3.7M |
| #7 | Team GB | $3.0M |
| #8 | England Rugby | $2.6M |
| #9 | Nottingham Forest FC | $2.0M |
Per 1K Fans
| #64 | Bolton Wanderers | $1.22K |
| #65 | Blackburn Rovers FC | $1.22K |
| #66 | Brentford FC | $1.21K |
| #67 | England Cricket | $1.20K |
| #68 | Bristol City FC | $1.18K |
| #69 | Wigan Warriors | $1.17K |
| #70 | Barrow AFC | $1.17K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.