Total Value (Last 30 days)
$70.1K
Value Per 1K Fans
$5.13
Performance (Last 30 days)
Followers
13.7M
Posts
2
Impressions
2.6M
Engagement
148.8K
Eng. Rate
5.83%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1907 | Goztepe | $70.3K |
| #1908 | Jeonbuk Hyundai Motors FC | $70.3K |
| #1909 | Bella Thorne | $70.3K |
| #1910 | Ellie Goulding | $70.1K |
| #1911 |  Vfl Gummersbach | $70.0K |
| #1912 | New York Liberty | $69.8K |
| #1913 | Montpellier | $69.8K |
Per 1K Fans
| #5334 | Amelia Kerr | $5.15 |
| #5335 | Naseem Shah | $5.13 |
| #5336 |  Kieran Read | $5.13 |
| #5337 | Ellie Goulding | $5.13 |
| #5338 |  Babsi Zangerl | $5.12 |
| #5339 | Harrison Phillips | $5.09 |
| #5340 | De'Aaron Fox | $5.09 |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #245 | Bristol Bears Women | $72.4K |
| #246 | The Sun Football | $72.3K |
| #247 | Mansfield Town | $70.6K |
| #248 | Ellie Goulding | $70.1K |
| #249 | Sale Sharks Women | $68.7K |
| #250 | Southport | $66.6K |
| #251 | AFC Wimbledon | $65.9K |
Per 1K Fans
| #662 | Gemma Bonner | $5.54 |
| #663 | Jack Grealish | $5.31 |
| #664 | Laviai Nielsen | $5.25 |
| #665 | Ellie Goulding | $5.13 |
| #666 | Visiontrack Racing Team | $5.02 |
| #667 | Wetherby Racecourse | $4.92 |
| #668 | John Stones | $4.83 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #192 | Anil Kapoor | $72.3K |
| #193 | Angelina Jolie | $70.6K |
| #194 | Bella Thorne | $70.3K |
| #195 | Ellie Goulding | $70.1K |
| #196 | Igão | $69.3K |
| #197 | JOTAPÊ | $68.3K |
| #198 | Tanmay Bhat | $67.4K |
Per 1K Fans
| #307 | Troye Sivan | $5.22 |
| #308 | Dove Cameron | $5.19 |
| #309 | Mecha | $5.17 |
| #310 | Ellie Goulding | $5.13 |
| #311 | MICHU | $5.06 |
| #312 | Robert Downey Jr. | $4.94 |
| #313 | Airon | $4.89 |
🇬🇧 Entertainment in United Kingdom (50 accounts)
View Ranking →Overall
| #20 | Sir Paul McCartney | $81.9K |
| #21 | Olly Murs | $78.7K |
| #22 | Pink Floyd | $73.6K |
| #23 | Ellie Goulding | $70.1K |
| #24 | Giovanna Fletcher | $65.6K |
| #25 | Perrie Edwards | $65.0K |
| #26 | Sophie Hinchliffe (Mrs Hinch) | $60.8K |
Per 1K Fans
| #36 | Pixie Lott | $8.12 |
| #37 | Jonas Blue | $7.30 |
| #38 | Brooklyn Beckham | $6.61 |
| #39 | Ellie Goulding | $5.13 |
| #40 | Paulo Xplain | $4.68 |
| #41 | Lily Collins | $3.98 |
| #42 | Tom Grennan | $3.69 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.