Total Value (Last 30 days)
$1.2M
Value Per 1K Fans
$3.26K
Performance (Last 30 days)
Followers
363.9K
Posts
85
Impressions
55.4M
Engagement
1.6M
Eng. Rate
2.91%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #321 | Boston Bruins | $1.2M |
| #322 | Toronto Maple Leafs | $1.2M |
| #323 | Sports Yaari | $1.2M |
| #324 | EHF EURO | $1.2M |
| #325 | AS Roma | $1.2M |
| #326 | AFC Bournemouth | $1.2M |
| #327 | Star Sports Telegu | $1.2M |
Per 1K Fans
| #131 | Tulsa Golden Hurricane Men's Basketball | $3.32K |
| #132 | SV Darmstadt 98 | $3.28K |
| #133 | Spire Motorsports | $3.27K |
| #134 | EHF EURO | $3.26K |
| #135 | Team Japan | $3.25K |
| #136 | Toulouse Olympique XIII | $3.24K |
| #137 | Glasgow Warriors | $3.22K |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #107 | Tennis Channel | $1.2M |
| #108 | Boston Bruins | $1.2M |
| #109 | Toronto Maple Leafs | $1.2M |
| #110 | EHF EURO | $1.2M |
| #111 | European Handball Federation | $1.2M |
| #112 |  Las Vegas Raiders | $1.1M |
| #113 | Jennifer Aniston | $1.1M |
Per 1K Fans
| #22 | Indian Wells Masters | $3.39K |
| #23 | Tulsa Golden Hurricane Men's Basketball | $3.32K |
| #24 | Spire Motorsports | $3.27K |
| #25 | EHF EURO | $3.26K |
| #26 | CBS Sports Golazo | $3.17K |
| #27 | Ohio State Buckeyes Women's Basketball | $3.16K |
| #28 |  Dodgers Nation | $2.92K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #69 | UFC Europe | $1.2M |
| #70 | FA Cup | $1.2M |
| #71 | NBA Brasil | $1.2M |
| #72 | EHF EURO | $1.2M |
| #73 | European Handball Federation | $1.2M |
| #74 | SailGP | $1.1M |
| #75 | Copa Libertadores | $1.1M |
Per 1K Fans
| #48 | SailGP | $3.39K |
| #49 |  Astana Open | $3.38K |
| #50 | NBA Europe | $3.34K |
| #51 | EHF EURO | $3.26K |
| #52 | Ligue Nationale de Basket | $3.04K |
| #53 | Belgium Men's Hockey Team | $2.89K |
| #54 | Mexican Open | $2.76K |
🇺🇸 Sports Organizations in United States (39 accounts)
View Ranking →Overall
| #13 | Indian Wells Masters | $1.5M |
| #14 | Street League Series | $1.4M |
| #15 | UFC Europe | $1.2M |
| #16 | EHF EURO | $1.2M |
| #17 | European Handball Federation | $1.2M |
| #18 | USA Cricket Team | $1.1M |
| #19 | WNBA | $652.0K |
Per 1K Fans
| #2 | USA Cricket Team | $6.56K |
| #3 |  NFL | $3.60K |
| #4 | Indian Wells Masters | $3.39K |
| #5 | EHF EURO | $3.26K |
| #6 | NHL | $1.76K |
| #7 | EHF European League | $1.69K |
| #8 | NBA G League | $1.37K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.