Edmonton Oilers is a Sports Teams Instagram account with 1.1M followers from United States.
With a total economic value of $806.0K, a Value Per Fan of $704.25 and an average value per post of $5.0K, Edmonton Oilers ranks #1189 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,038
Total Value
$806,032
Value Per 1K Fans
$704
Performance
Posts
160
Followers
1.1M
Impressions
20.6M
Engagement
1.2M
Eng. Rate
5.92%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #460 | The Try Guys | $810.9K |
| #461 | Penrith Panthers | $807.0K |
| #462 | UOL Esporte | $806.6K |
| #463 | Edmonton Oilers | $806.0K |
| #464 | Colo-Colo | $803.3K |
| #465 | Boca Juniors | $801.9K |
| #466 | World Curling Federation | $799.4K |
Per 1K Fans
| #1186 | Seattle Kraken | $705.84 |
| #1187 | Corriere dello Sport | $705.04 |
| #1188 | Orlando Pride | $705.01 |
| #1189 | Edmonton Oilers | $704.25 |
| #1190 | EuroCup Basketball | $703.31 |
| #1191 | UMass Lowell River Hawks Men's Basketball | $702.69 |
| #1192 | Projeto Sementes de Ouro | $702.63 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.