Total Value (Last 30 days)
$186.9K
Value Per 1K Fans
$23.13
Performance (Last 30 days)
Followers
8.1M
Posts
5
Impressions
7.4M
Engagement
810.4K
Eng. Rate
10.94%
Athletes Benchmark on Instagram
5.92%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1137 | Marcos Mion | $187.7K |
| #1138 | Noa Lang | $187.7K |
| #1139 | Republic of Ireland Football Team | $187.7K |
| #1140 | Delle Ali | $186.9K |
| #1141 | Vivian Tu | $186.8K |
| #1142 | SM-Liiga | $186.6K |
| #1143 | Guyana Amazon Warriors | $185.7K |
Per 1K Fans
| #4306 | Associação de Atletismo de Paranavaí | $23.21 |
| #4307 | Mallory Franklin | $23.19 |
| #4308 | Martin Zubimendi | $23.15 |
| #4309 | Delle Ali | $23.13 |
| #4310 | Grady Jarrett | $23.11 |
| #4311 | Brian O'Driscoll | $23.09 |
| #4312 | Pedro Neto | $23.07 |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #137 | Cardiff Rugby | $193.9K |
| #138 | Aintree Racecourse | $193.6K |
| #139 | Mo Gilligan | $191.5K |
| #140 | Delle Ali | $186.9K |
| #141 | Harlequins | $181.7K |
| #142 | Leeds Rhinos | $180.4K |
| #143 | The Redmen TV | $174.8K |
Per 1K Fans
| #558 | Chelsie Giles | $23.48 |
| #559 | Laura Woods | $23.21 |
| #560 | Mallory Franklin | $23.19 |
| #561 | Delle Ali | $23.13 |
| #562 | Erin Cuthbert | $23.00 |
| #563 | Ben Foster | $22.80 |
| #564 | Jessica Gadirova | $22.21 |
Athletes Rankings (1,960 accounts)
View Ranking →Overall
| #130 | Ronald Acuna Jr. | $193.7K |
| #131 | Edilson "Capetinha" | $188.2K |
| #132 | Noa Lang | $187.7K |
| #133 | Delle Ali | $186.9K |
| #134 | Eileen Gu | $184.5K |
| #135 | Renata Heilborn | $182.9K |
| #136 | Becky Lynch | $180.5K |
Per 1K Fans
| #759 | Tijjani Reijnders | $23.36 |
| #760 | Mallory Franklin | $23.19 |
| #761 | Martin Zubimendi | $23.15 |
| #762 | Delle Ali | $23.13 |
| #763 | Grady Jarrett | $23.11 |
| #764 | Brian O'Driscoll | $23.09 |
| #765 | Pedro Neto | $23.07 |
🇬🇧 Athletes in United Kingdom (241 accounts)
View Ranking →Overall
| #24 | James Nicholas | $224.1K |
| #25 | Lia Lewis Gribius | $214.0K |
| #26 | Scott McTominay | $205.9K |
| #27 | Delle Ali | $186.9K |
| #28 | Joe Marler | $164.0K |
| #29 | David Beckham | $152.9K |
| #30 | Jack Downer | $152.1K |
Per 1K Fans
| #115 | Will Jacks | $24.34 |
| #116 | Chelsie Giles | $23.48 |
| #117 | Mallory Franklin | $23.19 |
| #118 | Delle Ali | $23.13 |
| #119 | Erin Cuthbert | $23.00 |
| #120 | Ben Foster | $22.80 |
| #121 | Jessica Gadirova | $22.21 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.