Total Value (Last 30 days)
$205.2K
Value Per 1K Fans
$1.35
Performance (Last 30 days)
Followers
152.4M
Posts
5
Impressions
13.5M
Engagement
790.9K
Eng. Rate
5.85%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1081 | Scott McTominay | $205.9K |
| #1082 | Seattle Sounders FC | $205.9K |
| #1083 | Tadej Pogačar | $205.5K |
| #1084 | Demi Lovato | $205.2K |
| #1085 | SKWEEK | $205.1K |
| #1086 | paiN Gaming | $204.8K |
| #1087 | SC Magdeburg | $204.7K |
Per 1K Fans
| #5886 | Ronaldo Luís Nazário de Lima | $1.37 |
| #5887 | Adam Yates | $1.36 |
| #5888 | Marcus Smart | $1.35 |
| #5889 | Demi Lovato | $1.35 |
| #5890 | Shah Rukh Khan | $1.34 |
| #5891 | Natalie Eva Marie | $1.32 |
| #5892 | Nahuel Molina | $1.32 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #308 | Niece Motorsports | $207.9K |
| #309 | Joe Gibbs Racing | $206.4K |
| #310 | Seattle Sounders FC | $205.9K |
| #311 | Demi Lovato | $205.2K |
| #312 | FIU Panthers Men's Basketball | $204.5K |
| #313 | Sebastian Maniscalco | $202.8K |
| #314 | Michigan State Spartans Men's Basketball | $202.5K |
Per 1K Fans
| #1036 | Bam Adebayo | $1.43 |
| #1037 | Heather O’Reilly | $1.37 |
| #1038 | Marcus Smart | $1.35 |
| #1039 | Demi Lovato | $1.35 |
| #1040 | Natalie Eva Marie | $1.32 |
| #1041 | Saquon Barkley | $1.29 |
| #1042 | Travis d'Arnaud | $1.29 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #109 | Joe Wicks | $218.0K |
| #110 | 5 Seconds of Summer | $211.7K |
| #111 | Ranveer Singh | $211.6K |
| #112 | Demi Lovato | $205.2K |
| #113 | Kimberly Loaiza | $204.3K |
| #114 | Sebastian Maniscalco | $202.8K |
| #115 | Aczino | $195.9K |
Per 1K Fans
| #428 | Luis León Gonzáles (Metzlacru) | $1.43 |
| #429 | Lennon L7 | $1.41 |
| #430 | Varun Dhawan | $1.37 |
| #431 | Demi Lovato | $1.35 |
| #432 | Shah Rukh Khan | $1.34 |
| #433 | Camila Cabello | $1.30 |
| #434 | Aishwarya Rai Bachchan | $1.26 |
🇺🇸 Entertainment in United States (99 accounts)
View Ranking →Overall
| #46 | Travis Scott | $240.1K |
| #47 | Doja Cat | $231.0K |
| #48 | Ryan Reynolds | $218.1K |
| #49 | Demi Lovato | $205.2K |
| #50 | Sebastian Maniscalco | $202.8K |
| #51 | Madelaine Petsch | $190.7K |
| #52 | Dreamville | $188.2K |
Per 1K Fans
| #88 | Dixie D'Amelio | $1.81 |
| #89 | Logic | $1.63 |
| #90 | Maroon 5 | $1.59 |
| #91 | Demi Lovato | $1.35 |
| #92 | Selena Gomez | $1.12 |
| #93 | Vin Diesel | $0.87 |
| #94 | Leonardo DiCaprio | $0.72 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.