Demi Lovato is a Entertainment Instagram account with 152.4M followers from United States.
With a total economic value of $208.8K, a Value Per Fan of $1.37 and an average value per post of $41.8K, Demi Lovato ranks #6339 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$41,763
Total Value
$208,814
Value Per 1K Fans
$1
Performance
Posts
5
Followers
152.4M
Impressions
13.5M
Engagement
790.9K
Eng. Rate
5.85%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1162 | Memphis Grizzlies | $209.3K |
| #1163 | Maluma | $209.3K |
| #1164 | Luton Town FC | $209.1K |
| #1165 | Demi Lovato | $208.8K |
| #1166 | Pedro Acosta | $208.7K |
| #1167 | Podcast Ataque Defesa | $208.3K |
| #1168 | HipHopDX | $208.0K |
Per 1K Fans
| #6336 | Adam Yates | $1.38 |
| #6337 | Josh Denzel | $1.37 |
| #6338 | Marcus Smart | $1.37 |
| #6339 | Demi Lovato | $1.37 |
| #6340 | AboFlah | $1.33 |
| #6341 | Quick Style | $1.32 |
| #6342 | Saquon Barkley | $1.32 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.