Russell Wilson is a Athletes Instagram account with 5.5M followers from United States.
With a total economic value of $86.5K, a Value Per Fan of $15.62 and an average value per post of $17.3K, Russell Wilson ranks #4919 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$17,309
Total Value
$86,543
Value Per 1K Fans
$16
Performance
Posts
5
Followers
5.5M
Impressions
1.9M
Engagement
135.3K
Eng. Rate
7.06%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1815 | Antoine Dupont | $86.7K |
| #1816 | Brann | $86.6K |
| #1817 | Alvaro Morata | $86.6K |
| #1818 | Russell Wilson | $86.5K |
| #1819 | Club Atlético Bucaramanga | $86.4K |
| #1820 | Lucas Digne | $86.4K |
| #1821 | Ester Expósito | $86.1K |
Per 1K Fans
| #4916 | Valkyrae | $15.68 |
| #4917 | Jannik Sinner | $15.67 |
| #4918 | Matteo Manassero | $15.63 |
| #4919 | Russell Wilson | $15.62 |
| #4920 | Anderson Silva | $15.60 |
| #4921 | Felipe Andreoli | $15.59 |
| #4922 | Mark Hubbard | $15.56 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.