cricket.com.au is a Sports Teams Instagram account with 2.2M followers from Australia.
With a total economic value of $969.3K, a Value Per Fan of $431.26 and an average value per post of $5.6K, cricket.com.au ranks #1765 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post โ your baseline for brand collaborations
$5,635
Total Value
$969,256
Value Per 1K Fans
$431
Performance
Posts
172
Followers
2.2M
Impressions
50.7M
Engagement
2.7M
Eng. Rate
5.24%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 ยท Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking โOverall
| #395 | Abhishek Sharma | $977.3K |
| #396 | UAE Team Emirates | $973.4K |
| #397 | Shohei Ohtani | $973.2K |
| #398 | cricket.com.au | $969.3K |
| #399 | Ajax | $963.3K |
| #400 | Drew Barrymore | $963.0K |
| #401 | Irfan Pathan | $960.7K |
Per 1K Fans
| #1762 | Burnley Football Club | $433.62 |
| #1763 |  Kansas City Chiefs | $432.03 |
| #1764 | Zagลฤbie Lubin | $431.44 |
| #1765 | cricket.com.au | $431.26 |
| #1766 | Georgia Rugby Union | $431.13 |
| #1767 | Lazio | $431.05 |
| #1768 | South Africa Cricket | $429.37 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.