Total Value (Last 30 days)
$2.9M
Value Per 1K Fans
$340.04
Performance (Last 30 days)
Followers
8.4M
Posts
242
Impressions
110.4M
Engagement
6.8M
Eng. Rate
6.16%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #143 | Talkin' Baseball | $3.0M |
| #144 | NASCAR | $2.9M |
| #145 | Netflix India | $2.9M |
| #146 | Boston Celtics | $2.9M |
| #147 | Marshawn Lynch | $2.9M |
| #148 |  Anne Hathaway | $2.8M |
| #149 | FK Bodø/Glimt | $2.8M |
Per 1K Fans
| #1880 | Satim | $340.57 |
| #1881 | Athletic Club Femenino | $340.46 |
| #1882 | Canal 11 | $340.21 |
| #1883 | Boston Celtics | $340.04 |
| #1884 | Hartpury Futsal Club Firsts | $339.89 |
| #1885 | Blackpool FC | $339.70 |
| #1886 | Manchester Super Giants | $339.29 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #54 | Lindsey Vonn | $3.1M |
| #55 | Talkin' Baseball | $3.0M |
| #56 | NASCAR | $2.9M |
| #57 | Boston Celtics | $2.9M |
| #58 | Marshawn Lynch | $2.9M |
| #59 | Anne Hathaway | $2.8M |
| #60 | NBA TV | $2.8M |
Per 1K Fans
| #389 | Golf Channel | $343.82 |
| #390 | Boston College Eagles Women's Basketball | $341.90 |
| #391 | Minnesota Lynx | $341.75 |
| #392 | Boston Celtics | $340.04 |
| #393 | HipHopDX | $339.22 |
| #394 | VCU Rams Women's Basketball | $337.77 |
| #395 | Houston Dash | $334.66 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #40 | Team GB | $3.0M |
| #41 | Borussia Dortmund | $3.0M |
| #42 | Al-Nassr | $3.0M |
| #43 | Boston Celtics | $2.9M |
| #44 | FK Bodø/Glimt | $2.8M |
| #45 | cricket.com.au | $2.7M |
| #46 |  Philadelphia Eagles | $2.6M |
Per 1K Fans
| #1345 | Minnesota Lynx | $341.75 |
| #1346 | Cronulla-Sutherland Sharks | $341.72 |
| #1347 | Athletic Club Femenino | $340.46 |
| #1348 | Boston Celtics | $340.04 |
| #1349 | Hartpury Futsal Club Firsts | $339.89 |
| #1350 | Blackpool FC | $339.70 |
| #1351 | Manchester Super Giants | $339.29 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #8 | Cleveland Cavaliers | $4.2M |
| #9 | Golden State Warriors | $4.1M |
| #10 |  Los Angeles Rams | $3.3M |
| #11 | Boston Celtics | $2.9M |
| #12 | Philadelphia Eagles | $2.6M |
| #13 | New York Knicks | $2.5M |
| #14 | Houston Rockets | $2.4M |
Per 1K Fans
| #299 | Atlanta Hawks | $344.17 |
| #300 | Boston College Eagles Women's Basketball | $341.90 |
| #301 | Minnesota Lynx | $341.75 |
| #302 | Boston Celtics | $340.04 |
| #303 | VCU Rams Women's Basketball | $337.77 |
| #304 | Houston Dash | $334.66 |
| #305 | Los Angeles Clippers | $332.02 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.