Callum Smith is a Athletes Instagram account with 174.1K followers from United Kingdom.
With a total economic value of $51.4K, a Value Per Fan of $295.04 and an average value per post of $25.7K, Callum Smith ranks #2168 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$25,687
Total Value
$51,373
Value Per 1K Fans
$295
Performance
Posts
2
Followers
174.1K
Impressions
1.3M
Engagement
13.8K
Eng. Rate
1.03%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #2292 | Sparta Rotterdam | $51.5K |
| #2293 |  AS Nancy Lorraine | $51.4K |
| #2294 | AS Roma Women | $51.4K |
| #2295 | Callum Smith | $51.4K |
| #2296 |  Paraguay Football Team | $51.4K |
| #2297 | Excelsior Rotterdam | $51.3K |
| #2298 | Paulo AndrΓ© | $51.2K |
Per 1K Fans
| #2165 |  NΓ‘rodnΓ Liga | $295.94 |
| #2166 | NK VaraΕΎdin | $295.70 |
| #2167 |  Jong Genk | $295.67 |
| #2168 | Callum Smith | $295.04 |
| #2169 | Clube de Regatas Brasil (CRB) | $294.87 |
| #2170 | Jack Miller | $294.78 |
| #2171 | Etoile-Carouge | $294.50 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.