Total Value (Last 30 days)
$1.3M
Value Per 1K Fans
$511.09
Performance (Last 30 days)
Followers
2.5M
Posts
51
Impressions
37.6M
Engagement
1.5M
Eng. Rate
4.08%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #299 | TNT Sports Argentina | $1.3M |
| #300 | Zimbabwe Cricket | $1.3M |
| #301 | Electronic Sports League (ESL) | $1.3M |
| #302 |  Buffalo Bills | $1.3M |
| #303 | The Athletic | $1.3M |
| #304 | Bleacher Report Walkoff (BR Walkoff on social) | $1.3M |
| #305 | Sri Lanka Cricket | $1.3M |
Per 1K Fans
| #1429 | Persija Jakarta | $513.02 |
| #1430 | Detroit Red Wings | $512.11 |
| #1431 | Max Fosh | $511.40 |
| #1432 | Buffalo Bills | $511.09 |
| #1433 | Zaragoza | $510.06 |
| #1434 | Deportivo Táchira FC | $509.28 |
| #1435 | Athletic Bilbao | $508.12 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #100 | Charlie Puth | $1.4M |
| #101 | Street League Series | $1.4M |
| #102 |  Carolina Panthers | $1.3M |
| #103 | Buffalo Bills | $1.3M |
| #104 | Bleacher Report Walkoff (BR Walkoff on social) | $1.3M |
| #105 | UFC Europe | $1.2M |
| #106 | Denver Nuggets | $1.2M |
Per 1K Fans
| #307 | Fordham Rams Men's Basketball | $514.42 |
| #308 | Connecticut Sun | $514.18 |
| #309 | Detroit Red Wings | $512.11 |
| #310 | Buffalo Bills | $511.09 |
| #311 | Iowa Wolves | $507.00 |
| #312 | Las Vegas Aces | $505.73 |
| #313 | Detroit Tigers | $504.88 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #103 | Wrexham AFC | $1.3M |
| #104 | Carolina Panthers | $1.3M |
| #105 | Zimbabwe Cricket | $1.3M |
| #106 | Buffalo Bills | $1.3M |
| #107 | Sri Lanka Cricket | $1.3M |
| #108 | West Indies Cricket | $1.2M |
| #109 | Futebol Clube do Porto | $1.2M |
Per 1K Fans
| #1001 | Pinguins Bremerhaven | $513.26 |
| #1002 | Persija Jakarta | $513.02 |
| #1003 | Detroit Red Wings | $512.11 |
| #1004 | Buffalo Bills | $511.09 |
| #1005 | Zaragoza | $510.06 |
| #1006 | Deportivo Táchira FC | $509.28 |
| #1007 | Athletic Bilbao | $508.12 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #30 | Philadelphia 76ers | $1.5M |
| #31 | Charlotte Hornets | $1.5M |
| #32 | Carolina Panthers | $1.3M |
| #33 | Buffalo Bills | $1.3M |
| #34 | Denver Nuggets | $1.2M |
| #35 | Boston Bruins | $1.2M |
| #36 | Toronto Maple Leafs | $1.2M |
Per 1K Fans
| #236 | Fordham Rams Men's Basketball | $514.42 |
| #237 | Connecticut Sun | $514.18 |
| #238 | Detroit Red Wings | $512.11 |
| #239 | Buffalo Bills | $511.09 |
| #240 | Iowa Wolves | $507.00 |
| #241 | Las Vegas Aces | $505.73 |
| #242 | Detroit Tigers | $504.88 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.