Total Value (Last 30 days)
$1.0M
Value Per 1K Fans
$8.04
Performance (Last 30 days)
Followers
125.3M
Posts
1
Impressions
35.7M
Engagement
4.1M
Eng. Rate
11.51%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #359 | New Jersey Devils | $1.0M |
| #360 | UEFA Women's Champions League | $1.0M |
| #361 | Tampa Bay Lightning | $1.0M |
| #362 | Billie Eilish | $1.0M |
| #363 | Cricket Addictor | $1.0M |
| #364 | Kylian Mbappe | $1.0M |
| #365 | Cruz Azul | $1.0M |
Per 1K Fans
| #5066 | Anthony Joshua | $8.06 |
| #5067 | Pharco FC | $8.05 |
| #5068 | FEI Eventing | $8.05 |
| #5069 | Billie Eilish | $8.04 |
| #5070 | Mauritania Football Team | $8.03 |
| #5071 | Jos Buttler | $8.02 |
| #5072 | Oman Football Team | $8.02 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #117 | Los Angeles FC | $1.0M |
| #118 | New Jersey Devils | $1.0M |
| #119 | Tampa Bay Lightning | $1.0M |
| #120 | Billie Eilish | $1.0M |
| #121 |  Dallas Cowboys | $995.8K |
| #122 |  New Orleans Saints | $994.7K |
| #123 | Roman Reigns | $981.1K |
Per 1K Fans
| #892 | Paul "Triple H" Levesque | $8.13 |
| #893 | Cade Klubnik | $8.12 |
| #894 | Torri Huske | $8.09 |
| #895 | Billie Eilish | $8.04 |
| #896 | Natasha Howard | $7.87 |
| #897 |  Will Smith | $7.86 |
| #898 | Jayson Tatum | $7.83 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #22 | Samay Raina | $1.3M |
| #23 | Jennifer Aniston | $1.1M |
| #24 | Tatá Estaniecki | $1.1M |
| #25 | Billie Eilish | $1.0M |
| #26 | Ellen DeGeneres | $969.4K |
| #27 | Léo Santana | $962.0K |
| #28 | Zendaya | $936.1K |
Per 1K Fans
| #265 | Madelaine Petsch | $8.37 |
| #266 | Jessie J | $8.25 |
| #267 | Pixie Lott | $8.12 |
| #268 | Billie Eilish | $8.04 |
| #269 | Will Smith | $7.86 |
| #270 | Luisa Sonza | $7.84 |
| #271 | PIEZAS | $7.74 |
🇺🇸 Entertainment in United States (99 accounts)
View Ranking →Overall
| #14 | Sexyy Red | $1.6M |
| #15 | Charlie Puth | $1.4M |
| #16 | Jennifer Aniston | $1.1M |
| #17 | Billie Eilish | $1.0M |
| #18 | Ellen DeGeneres | $969.4K |
| #19 | Zendaya | $936.1K |
| #20 | Beyoncé | $929.0K |
Per 1K Fans
| #54 | Kylie Jenner | $8.78 |
| #55 | Halsey | $8.71 |
| #56 | Madelaine Petsch | $8.37 |
| #57 | Billie Eilish | $8.04 |
| #58 | Will Smith | $7.86 |
| #59 | Earthgang | $7.67 |
| #60 | Ellen DeGeneres | $7.23 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.