International Biathlon Union (IBU) is a Sports Organizations Instagram account with 307.2K followers from Global.
With a total economic value of $1.3M, a Value Per Fan of $4.17K and an average value per post of $5.0K, International Biathlon Union (IBU) ranks #89 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,005
Total Value
$1,281,276
Value Per 1K Fans
$4,170
Performance
Posts
256
Followers
307.2K
Impressions
82.3M
Engagement
3.0M
Eng. Rate
3.60%
Sports Organizations Benchmark on Instagram
4.25%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #306 | Arsenal Women | $1.3M |
| #307 | Fluminese FC | $1.3M |
| #308 | Sunderland | $1.3M |
| #309 | International Biathlon Union (IBU) | $1.3M |
| #310 |  Front Office Sports (FOS) | $1.3M |
| #311 |  Anne Hathaway | $1.3M |
| #312 |  New York Giants | $1.3M |
Per 1K Fans
| #86 | Slovenia Football Team | $4.40K |
| #87 | Vermount Catamounts Men's Basketball | $4.37K |
| #88 | ISU Speed Skating | $4.33K |
| #89 | International Biathlon Union (IBU) | $4.17K |
| #90 | Miami Hurricanes Men's Basketball | $4.15K |
| #91 | CBS Sports Golazo | $4.13K |
| #92 | Deník Sport | $4.11K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.