Total Value (Last 30 days)
$421.8K
Value Per 1K Fans
$277.58
Performance (Last 30 days)
Followers
1.5M
Posts
66
Impressions
12.0M
Engagement
733.3K
Eng. Rate
6.10%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #686 | Anthony Edwards | $424.0K |
| #687 | Watford | $422.7K |
| #688 | Sofia Vergara | $422.2K |
| #689 |  Atlanta Falcons | $421.8K |
| #690 | Shaun White | $421.7K |
| #691 | Real Sociedad | $421.7K |
| #692 | Wisden Cricket | $421.5K |
Per 1K Fans
| #2111 | Union Cycliste Internationale (UCI) | $277.91 |
| #2112 | Patricia Llaguno | $277.88 |
| #2113 | Santos | $277.69 |
| #2114 | Atlanta Falcons | $277.58 |
| #2115 | Jérémie Boga | $277.47 |
| #2116 | Miami Heat | $277.37 |
| #2117 | Hapoel Holon | $277.27 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #213 | EHF Champions League | $426.2K |
| #214 | Duke Blue Devils Men's Basketball | $424.1K |
| #215 | Anthony Edwards | $424.0K |
| #216 | Atlanta Falcons | $421.8K |
| #217 | Shaun White | $421.7K |
| #218 | Antonio Brown | $418.1K |
| #219 |  Emma Chamberlain | $410.3K |
Per 1K Fans
| #437 |  Tampa Bay Buccaneers | $279.07 |
| #438 | Kaulig Racing | $278.78 |
| #439 |  Denver Broncos | $278.68 |
| #440 | Atlanta Falcons | $277.58 |
| #441 | Miami Heat | $277.37 |
| #442 | Boxing on TNT Sports | $273.62 |
| #443 | San Jose Earthquakes | $270.65 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #279 |  Essendon Football Club | $424.7K |
| #280 | Duke Blue Devils Men's Basketball | $424.1K |
| #281 | Watford | $422.7K |
| #282 | Atlanta Falcons | $421.8K |
| #283 | Real Sociedad | $421.7K |
| #284 | Carlton Football Club | $418.4K |
| #285 | Universidad Nacional | $418.2K |
Per 1K Fans
| #1508 | C.D. Universidad Catolica del Ecuador | $278.09 |
| #1509 | Celta Vigo | $278.06 |
| #1510 | Santos | $277.69 |
| #1511 | Atlanta Falcons | $277.58 |
| #1512 | Miami Heat | $277.37 |
| #1513 | Hapoel Holon | $277.27 |
| #1514 | Persik Kediri | $277.22 |
🇺🇸 Sports Teams in United States (450 accounts)
View Ranking →Overall
| #92 | Boston Red Sox | $427.6K |
| #93 | Legacy Motor Club | $427.0K |
| #94 | Duke Blue Devils Men's Basketball | $424.1K |
| #95 | Atlanta Falcons | $421.8K |
| #96 | 23XI Racing | $406.0K |
| #97 | Windy City Bulls | $400.7K |
| #98 | Memphis Grizzlies | $396.9K |
Per 1K Fans
| #334 | Tampa Bay Buccaneers | $279.07 |
| #335 | Kaulig Racing | $278.78 |
| #336 | Denver Broncos | $278.68 |
| #337 | Atlanta Falcons | $277.58 |
| #338 | Miami Heat | $277.37 |
| #339 | San Jose Earthquakes | $270.65 |
| #340 | Fordham Rams Women's Basketball | $270.59 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.