Total Value (Last 30 days)
$28.2K
Value Per 1K Fans
$88.80
Performance (Last 30 days)
Followers
317.2K
Posts
1
Impressions
1.1M
Engagement
45.2K
Eng. Rate
4.07%
Athletes Benchmark on Instagram
5.92%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #2704 | Kareena Kapoor Khan | $28.3K |
| #2705 | Ana Peleteiro | $28.2K |
| #2706 | Alphonse Areola | $28.2K |
| #2707 | Aaron Smith | $28.2K |
| #2708 | Tech Burner | $28.2K |
| #2709 | Breanna Stewart | $28.1K |
| #2710 | Belgium Football Team | $27.9K |
Per 1K Fans
| #3260 | KAS Eupen | $89.19 |
| #3261 | Club Atlético Banfield | $88.93 |
| #3262 | Jordan Men's Basketball Team | $88.82 |
| #3263 | Aaron Smith | $88.80 |
| #3264 | Jorge Martin | $88.69 |
| #3265 | FC Como Women | $88.66 |
| #3266 | Peter Finch | $88.60 |
🇳🇿 New Zealand Rankings (36 accounts)
View Ranking →Overall
| #13 | New Zealand Rugby | $64.0K |
| #14 | Crusaders | $58.6K |
| #15 | New Zealand Women's Cricket Team | $45.4K |
| #16 | Aaron Smith | $28.2K |
| #17 | Dan Carter | $16.1K |
| #18 | Dan Hillier | $7.9K |
| #19 | New Zealand Football Team | $6.5K |
Per 1K Fans
| #18 | Sam Jones | $131.41 |
| #19 |  New Zealand Women's Football Team | $95.58 |
| #20 | Glenn Phillips | $94.25 |
| #21 | Aaron Smith | $88.80 |
| #22 | Emirates Team New Zealand | $54.98 |
| #23 | Chris Wood | $35.33 |
| #24 | Hayden Wilde | $34.74 |
Athletes Rankings (1,960 accounts)
View Ranking →Overall
| #469 | Richa Ghosh | $28.5K |
| #470 | Ana Peleteiro | $28.2K |
| #471 | Alphonse Areola | $28.2K |
| #472 | Aaron Smith | $28.2K |
| #473 | Breanna Stewart | $28.1K |
| #474 | Simone Biles | $27.9K |
| #475 | Everton Ribeiro | $27.8K |
Per 1K Fans
| #267 | Kevin Kisner | $89.63 |
| #268 |  Cicinho | $89.41 |
| #269 | Karen Carney | $89.28 |
| #270 | Aaron Smith | $88.80 |
| #271 | Jorge Martin | $88.69 |
| #272 | Martin Maldonado | $88.28 |
| #273 | Roman Reigns | $87.40 |
🇳🇿 Athletes in New Zealand (18 accounts)
View Ranking →Overall
| #1 | Glenn Phillips | $80.8K |
| #2 |  Mitchell Santner | $75.5K |
| #3 | Aaron Smith | $28.2K |
| #4 | Dan Carter | $16.1K |
| #5 | Dan Hillier | $7.9K |
| #6 | Chris Wood | $5.7K |
| #7 | Hayden Wilde | $4.4K |
Per 1K Fans
| #2 | Mitchell Santner | $177.81 |
| #3 | Sam Jones | $131.41 |
| #4 | Glenn Phillips | $94.25 |
| #5 | Aaron Smith | $88.80 |
| #6 | Chris Wood | $35.33 |
| #7 | Hayden Wilde | $34.74 |
| #8 | Dan Carter | $14.75 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.